[{"data":1,"prerenderedAt":332},["ShallowReactive",2],{"$fl_ebl96cBHzDCvVFDLYTV2rEgluF0gi8OBMgUO-nnto":3,"post-saas-pricing-experiment-best-practices":326},[4],{"id":5,"date":6,"date_gmt":6,"guid":7,"modified":9,"modified_gmt":9,"slug":10,"status":11,"type":12,"link":8,"title":13,"content":15,"excerpt":18,"author":20,"featured_media":21,"comment_status":22,"ping_status":23,"sticky":17,"template":24,"format":25,"meta":26,"categories":27,"tags":29,"class_list":30,"yoast_head":38,"yoast_head_json":39,"_links":129,"_embedded":172},1113,"2026-07-07T22:01:59",{"rendered":8},"https://wp.mainfoundry.com/saas-pricing-experiment-best-practices/","2026-07-07T22:02:25","saas-pricing-experiment-best-practices","publish","post",{"rendered":14},"SaaS Pricing Experiment Best Practices for Reliable Growth",{"rendered":16,"protected":17},"\u003Cp>\u003C!-- Introduction -->\u003C/p>\n\u003Cdiv class=\"wp-block-group\" style=\"margin-bottom: 50px !important;\">\n\u003Cp class=\"wp-block-paragraph\" style=\"font-size: 18px !important; line-height: 1.8 !important; color: #333 !important; margin-bottom: 25px !important;\">Running a SaaS pricing experiment becomes far more complicated once subscriptions, renewals, and customer retention are involved. A pricing update may improve average revenue per account, but it can also create unexpected churn, slower sales cycles, or lower conversion rates if the rollout lacks structure. That is why successful SaaS companies treat pricing as an ongoing operational process instead of a one-time adjustment.\u003C/p>\n\u003Cp class=\"wp-block-paragraph\" style=\"font-size: 18px !important; line-height: 1.8 !important; color: #333 !important; margin-bottom: 25px !important;\">This guide explains how to structure a SaaS pricing experiment without creating unnecessary revenue risk. You’ll learn how to define measurable goals, compare cohort performance, choose between grandfathering and migrations, and use centralized billing data to evaluate long-term business impact with confidence.\u003C/p>\n\u003C/div>\n\u003Ch2 id=\"h-structuring-a-saas-pricing-experiment\" class=\"wp-block-heading\" style=\"font-size: 32px !important; font-weight: 700 !important; color: #1a1a1a !important; margin-top: 50px !important; margin-bottom: 25px !important; line-height: 1.3 !important;\">How to Structure a SaaS Pricing Experiment Without Increasing Revenue Risk\u003C/h2>\n\u003Cp class=\"wp-block-paragraph\" style=\"font-size: 18px !important; line-height: 1.8 !important; color: #333 !important; margin-bottom: 25px !important;\">Every successful pricing experiment starts with a clear objective. Many teams immediately change pricing without deciding what metric they actually want to improve. In practice, a pricing experiment should focus on a single measurable outcome, including improving \u003Cstrong>average revenue per user\u003C/strong>, increasing net revenue retention, or optimizing trial-to-paid conversions while protecting retention.\u003C/p>\n\u003Cp class=\"wp-block-paragraph\" style=\"font-size: 18px !important; line-height: 1.8 !important; color: #333 !important; margin-bottom: 25px !important;\">Once your objective is defined, build a reliable baseline using historical subscription and customer data. Most SaaS companies need at least six months of clean billing history, although a full year is ideal when seasonality influences buying behavior. Important benchmarks include churn trends, upgrade frequency, average sales cycle length, promotional discount usage, and monthly recurring revenue growth.\u003C/p>\n\u003Cp class=\"wp-block-paragraph\" style=\"font-size: 18px !important; line-height: 1.8 !important; color: #333 !important; margin-bottom: 25px !important;\">Connected systems simplify this process significantly. Instead of manually combining spreadsheets from separate tools, platforms that centralize analytics and \u003Ca href=\"/billing/\" style=\"color: #0073aa !important; text-decoration: none !important; border-bottom: 2px solid #0073aa !important; transition: all 0.3s ease !important; padding-bottom: 2px !important;\">subscription and billing management\u003C/a> make it easier to compare pricing cohorts consistently over time.\u003C/p>\n\u003Cblockquote class=\"wp-block-quote\" style=\"border-left: 4px solid #0073aa !important; padding-left: 25px !important; margin: 35px 0 !important; font-size: 22px !important; font-style: italic !important; color: #555 !important; line-height: 1.6 !important;\">\n\u003Cp style=\"margin: 0 !important;\">“Small, controlled pricing experiments usually outperform dramatic pricing overhauls because they create cleaner data and lower operational risk.”\u003C/p>\n\u003C/blockquote>\n\u003Cp class=\"wp-block-paragraph\" style=\"font-size: 18px !important; line-height: 1.8 !important; color: #333 !important; margin-bottom: 25px !important;\">A common mistake is changing too many variables simultaneously. If your team adjusts pricing, restructures feature tiers, modifies onboarding, and shortens the free trial at the same time, it becomes impossible to isolate which factor influenced the results. Cleaner experiments typically modify only one or two variables, such as introducing usage-based pricing, adjusting annual discounts, or increasing plan limits for higher-value tiers.\u003C/p>\n\u003Cdiv style=\"background: #f0f7ff !important; border-left: 4px solid #2196F3 !important; padding: 25px !important; margin: 35px 0 !important; border-radius: 4px !important;\">\n\u003Cp style=\"margin: 0 !important; font-size: 17px !important; line-height: 1.7 !important; color: #1565c0 !important;\">\u003Cstrong>Pro Tip:\u003C/strong> Packaging improvements often generate more sustainable revenue growth than simple price increases because they align pricing more closely with customer value.\u003C/p>\n\u003C/div>\n\u003Cp class=\"wp-block-paragraph\" style=\"font-size: 18px !important; line-height: 1.8 !important; color: #333 !important; margin-bottom: 25px !important;\">Choosing the right testing framework is equally important. Traditional A/B testing can work for pricing pages, but SaaS businesses face additional risks because customers may compare prices publicly or perceive inconsistent pricing as unfair. Many companies reduce exposure through “front-end only” experiments, where visitors see different pricing presentations while checkout pricing remains standardized.\u003C/p>\n\u003Cp class=\"wp-block-paragraph\" style=\"font-size: 18px !important; line-height: 1.8 !important; color: #333 !important; margin-bottom: 25px !important;\">However, \u003Cstrong>cohort-based testing\u003C/strong> is often the safer long-term approach. Instead of randomizing prices for every visitor, companies apply updated pricing only to customers who sign up after a certain date. Existing customers continue under the previous pricing structure, which creates cleaner analytics and a more transparent customer experience. This model is especially effective for B2B SaaS businesses where procurement cycles and customer relationships are more complex.\u003C/p>\n\u003Ch2 id=\"h-measuring-pricing-impact-with-cohort-analysis\" class=\"wp-block-heading\" style=\"font-size: 32px !important; font-weight: 700 !important; color: #1a1a1a !important; margin-top: 50px !important; margin-bottom: 25px !important; line-height: 1.3 !important;\">Using Billing Cohorts and Revenue Metrics to Measure Pricing Impact\u003C/h2>\n\u003Cp class=\"wp-block-paragraph\" style=\"font-size: 18px !important; line-height: 1.8 !important; color: #333 !important; margin-bottom: 25px !important;\">Once a pricing experiment goes live, long-term measurement becomes more important than short-term conversion spikes. A lower-priced plan may increase signups while attracting lower-quality customers with poor retention. In contrast, a moderate price increase may reduce conversions slightly while producing stronger expansion revenue and healthier lifetime value.\u003C/p>\n\u003Cdiv style=\"background: linear-gradient(135deg, #667eea 0%, #764ba2 100%) !important; color: white !important; padding: 30px !important; margin: 40px 0 !important; border-radius: 8px !important; text-align: center !important;\">\n\u003Cp style=\"font-size: 24px !important; font-weight: 600 !important; margin: 0 !important; line-height: 1.5 !important;\">The goal of a SaaS pricing experiment is not maximizing conversions alone. It is maximizing sustainable revenue growth over time.\u003C/p>\n\u003C/div>\n\u003Cp class=\"wp-block-paragraph\" style=\"font-size: 18px !important; line-height: 1.8 !important; color: #333 !important; margin-bottom: 25px !important;\">Strong cohort analysis starts with complete subscription tracking. Every record in your billing system should include signup date, pricing version, plan type, billing frequency, upgrade history, and cancellation events. Using \u003Ca href=\"/workspaces/\" style=\"color: #0073aa !important; text-decoration: none !important; border-bottom: 2px solid #0073aa !important; transition: all 0.3s ease !important; padding-bottom: 2px !important;\">custom business workspaces\u003C/a>, teams can organize pricing cohorts alongside CRM and engagement data instead of isolating subscription metrics in separate systems.\u003C/p>\n\u003Cp class=\"wp-block-paragraph\" style=\"font-size: 18px !important; line-height: 1.8 !important; color: #333 !important; margin-bottom: 25px !important;\">Comparing legacy customers against newly priced cohorts reveals how pricing changes influence conversion efficiency, monetization quality, and retention. For example, you may discover that enterprise accounts accept higher pricing easily while startup customers become significantly more price sensitive. Without segmentation, these opposing trends often disappear inside aggregate reporting.\u003C/p>\n\u003Cp class=\"wp-block-paragraph\" style=\"font-size: 18px !important; line-height: 1.8 !important; color: #333 !important; margin-bottom: 25px !important;\">Retention analysis deserves special attention during the first 30 to 90 days of a subscription. This is typically when customers decide whether the product delivers enough value relative to the new pricing structure. Additionally, support requests tied to pricing confusion, slower upgrade behavior, or declining annual subscriptions can reveal hidden friction before churn becomes visible.\u003C/p>\n\u003Cp class=\"wp-block-paragraph\" style=\"font-size: 18px !important; line-height: 1.8 !important; color: #333 !important; margin-bottom: 25px !important;\">A unified \u003Ca href=\"/crm/\" style=\"color: #0073aa !important; text-decoration: none !important; border-bottom: 2px solid #0073aa !important; transition: all 0.3s ease !important; padding-bottom: 2px !important;\">CRM and customer management system\u003C/a> improves this analysis by connecting customer size, acquisition channel, and product engagement data to recurring revenue metrics. Additionally, integrated \u003Ca href=\"/ai-platform/\" style=\"color: #0073aa !important; text-decoration: none !important; border-bottom: 2px solid #0073aa !important; transition: all 0.3s ease !important; padding-bottom: 2px !important;\">AI-powered workflow automation\u003C/a> can simplify recurring revenue reporting and automate cohort tagging during active pricing experiments.\u003C/p>\n\u003Cp class=\"wp-block-paragraph\" style=\"font-size: 18px !important; line-height: 1.8 !important; color: #333 !important; margin-bottom: 25px !important;\">At some stage, every SaaS company must decide how existing customers will be handled. Grandfathering is typically the lower-risk option because legacy customers retain their original pricing while only new signups move to updated plans. This protects customer trust and reduces churn exposure while your team validates performance data.\u003C/p>\n\u003Cp class=\"wp-block-paragraph\" style=\"font-size: 18px !important; line-height: 1.8 !important; color: #333 !important; margin-bottom: 25px !important;\">Migration strategies are more aggressive and often involve phased rollouts. Many SaaS businesses first validate new pricing with incoming cohorts before gradually transitioning selected legacy customers with advance communication and incentives. Clear communication is essential throughout the process because poorly explained pricing changes damage trust faster than the pricing increase itself.\u003C/p>\n\u003Ch2 id=\"h-key-takeaways\" class=\"wp-block-heading\" style=\"font-size: 32px !important; font-weight: 700 !important; color: #1a1a1a !important; margin-top: 50px !important; margin-bottom: 25px !important; line-height: 1.3 !important;\">Key Takeaways\u003C/h2>\n\u003Cul class=\"wp-block-list\" style=\"padding-left: 30px !important; margin: 30px 0 !important; list-style-type: disc !important;\">\n\u003Cli style=\"margin-bottom: 12px !important; font-size: 18px !important; line-height: 1.7 !important; color: #333 !important;\">Start with one measurable objective, including improving ARPU, retention, or trial-to-paid conversion.\u003C/li>\n\u003Cli style=\"margin-bottom: 12px !important; font-size: 18px !important; line-height: 1.7 !important; color: #333 !important;\">Use historical billing data to create strong baselines before adjusting pricing structures.\u003C/li>\n\u003Cli style=\"margin-bottom: 12px !important; font-size: 18px !important; line-height: 1.7 !important; color: #333 !important;\">Rely on cohort-based testing to reduce operational risk and improve analytical clarity.\u003C/li>\n\u003Cli style=\"margin-bottom: 12px !important; font-size: 18px !important; line-height: 1.7 !important; color: #333 !important;\">Measure retention, expansion revenue, and customer behavior alongside conversion rates.\u003C/li>\n\u003Cli style=\"margin-bottom: 12px !important; font-size: 18px !important; line-height: 1.7 !important; color: #333 !important;\">Communicate pricing changes clearly and validate results gradually before broader migrations.\u003C/li>\n\u003C/ul>\n\u003Cp class=\"wp-block-paragraph\" style=\"font-size: 18px !important; line-height: 1.8 !important; color: #333 !important; margin-bottom: 25px !important;\">A successful SaaS pricing experiment is less about discovering a perfect number and more about creating a repeatable learning process. With reliable billing data, structured cohorts, and consistent analysis, pricing becomes a strategic growth lever rather than a guessing game. To explore how unified billing, CRM, and analytics can support pricing experiments, visit \u003Ca href=\"https://www.mainfoundry.com\" style=\"color: #0073aa !important; text-decoration: none !important; border-bottom: 2px solid #0073aa !important; transition: all 0.3s ease !important; padding-bottom: 2px !important;\">MainFoundry\u003C/a> or contact the team at \u003Ca href=\"https://www.mainfoundry.com/contact\" style=\"color: #0073aa !important; text-decoration: none !important; border-bottom: 2px solid #0073aa !important; transition: all 0.3s ease !important; padding-bottom: 2px !important;\">https://www.mainfoundry.com/contact\u003C/a>.\u003C/p>\n\u003Cdiv style=\"background: #fafafa !important; border: 2px solid #e0e0e0 !important; padding: 25px !important; margin: 40px 0 !important; border-radius: 6px !important;\">\n\u003Ch4 style=\"margin-top: 0 !important; margin-bottom: 15px !important; color: #333 !important; font-size: 20px !important; font-weight: 600 !important;\">Related Reading\u003C/h4>\n\u003Cp style=\"margin: 0 !important; font-size: 17px !important; line-height: 1.6 !important;\">Learn more about improving recurring revenue operations through \u003Ca href=\"/billing/\" style=\"color: #0073aa !important; text-decoration: none !important; border-bottom: 1px solid #0073aa !important;\">subscription and billing management\u003C/a> and unified customer analytics.\u003C/p>\n\u003C/div>\n",false,{"rendered":19,"protected":17},"\u003Cp>Learn SaaS pricing experiment best practices using cohorts, billing data, and NRR to reduce risk.\u003C/p>\n",2,1115,"closed","open","","standard",{"footnotes":24},[28],8,[],[31,12,32,33,34,35,36,37],"post-1113","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-how-to-guides","\u003C!-- This site is optimized with the Yoast SEO plugin v26.9 - https://yoast.com/product/yoast-seo-wordpress/ -->\n\u003Ctitle>SaaS Pricing Experiment Best Practices for Reliable Growth - MainFoundry\u003C/title>\n\u003Cmeta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" />\n\u003Clink rel=\"canonical\" href=\"https://wp.mainfoundry.com/saas-pricing-experiment-best-practices/\" />\n\u003Cmeta property=\"og:locale\" content=\"en_US\" />\n\u003Cmeta property=\"og:type\" content=\"article\" />\n\u003Cmeta property=\"og:title\" content=\"SaaS Pricing Experiment Best Practices for Reliable Growth - MainFoundry\" />\n\u003Cmeta property=\"og:description\" content=\"Learn SaaS pricing experiment best practices using cohorts, billing data, and NRR to reduce risk.\" />\n\u003Cmeta property=\"og:url\" content=\"https://wp.mainfoundry.com/saas-pricing-experiment-best-practices/\" />\n\u003Cmeta property=\"og:site_name\" content=\"MainFoundry\" />\n\u003Cmeta property=\"article:published_time\" content=\"2026-07-07T22:01:59+00:00\" />\n\u003Cmeta property=\"article:modified_time\" content=\"2026-07-07T22:02:25+00:00\" />\n\u003Cmeta name=\"author\" content=\"Jørgen Wibe\" />\n\u003Cmeta name=\"twitter:card\" content=\"summary_large_image\" />\n\u003Cmeta name=\"twitter:label1\" content=\"Written by\" />\n\t\u003Cmeta name=\"twitter:data1\" content=\"Jørgen Wibe\" />\n\t\u003Cmeta name=\"twitter:label2\" content=\"Est. reading time\" />\n\t\u003Cmeta name=\"twitter:data2\" content=\"5 minutes\" />\n\u003Cscript type=\"application/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https://schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https://wp.mainfoundry.com/saas-pricing-experiment-best-practices/#article\",\"isPartOf\":{\"@id\":\"https://wp.mainfoundry.com/saas-pricing-experiment-best-practices/\"},\"author\":{\"name\":\"Jørgen Wibe\",\"@id\":\"https://wp.mainfoundry.com/#/schema/person/aba5990ecc98341f8d6781648de4d2e3\"},\"headline\":\"SaaS Pricing Experiment Best Practices for Reliable Growth\",\"datePublished\":\"2026-07-07T22:01:59+00:00\",\"dateModified\":\"2026-07-07T22:02:25+00:00\",\"mainEntityOfPage\":{\"@id\":\"https://wp.mainfoundry.com/saas-pricing-experiment-best-practices/\"},\"wordCount\":1003,\"publisher\":{\"@id\":\"https://wp.mainfoundry.com/#organization\"},\"image\":{\"@id\":\"https://wp.mainfoundry.com/saas-pricing-experiment-best-practices/#primaryimage\"},\"thumbnailUrl\":\"https://wp.mainfoundry.com/wp-content/uploads/2026/07/cover-image-1113.jpeg\",\"articleSection\":[\"How-to-guides\"],\"inLanguage\":\"en\"},{\"@type\":\"WebPage\",\"@id\":\"https://wp.mainfoundry.com/saas-pricing-experiment-best-practices/\",\"url\":\"https://wp.mainfoundry.com/saas-pricing-experiment-best-practices/\",\"name\":\"SaaS Pricing Experiment Best Practices for Reliable Growth - MainFoundry\",\"isPartOf\":{\"@id\":\"https://wp.mainfoundry.com/#website\"},\"primaryImageOfPage\":{\"@id\":\"https://wp.mainfoundry.com/saas-pricing-experiment-best-practices/#primaryimage\"},\"image\":{\"@id\":\"https://wp.mainfoundry.com/saas-pricing-experiment-best-practices/#primaryimage\"},\"thumbnailUrl\":\"https://wp.mainfoundry.com/wp-content/uploads/2026/07/cover-image-1113.jpeg\",\"datePublished\":\"2026-07-07T22:01:59+00:00\",\"dateModified\":\"2026-07-07T22:02:25+00:00\",\"breadcrumb\":{\"@id\":\"https://wp.mainfoundry.com/saas-pricing-experiment-best-practices/#breadcrumb\"},\"inLanguage\":\"en\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https://wp.mainfoundry.com/saas-pricing-experiment-best-practices/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en\",\"@id\":\"https://wp.mainfoundry.com/saas-pricing-experiment-best-practices/#primaryimage\",\"url\":\"https://wp.mainfoundry.com/wp-content/uploads/2026/07/cover-image-1113.jpeg\",\"contentUrl\":\"https://wp.mainfoundry.com/wp-content/uploads/2026/07/cover-image-1113.jpeg\",\"width\":1536,\"height\":1024,\"caption\":\"how to run a pricing experiment for SaaS\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https://wp.mainfoundry.com/saas-pricing-experiment-best-practices/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https://wp.mainfoundry.com/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"SaaS Pricing Experiment Best Practices for Reliable Growth\"}]},{\"@type\":\"WebSite\",\"@id\":\"https://wp.mainfoundry.com/#website\",\"url\":\"https://wp.mainfoundry.com/\",\"name\":\"MainFoundry\",\"description\":\"The all-in-one ERP system for SME's\",\"publisher\":{\"@id\":\"https://wp.mainfoundry.com/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https://wp.mainfoundry.com/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en\"},{\"@type\":\"Organization\",\"@id\":\"https://wp.mainfoundry.com/#organization\",\"name\":\"MainFoundry\",\"url\":\"https://wp.mainfoundry.com/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en\",\"@id\":\"https://wp.mainfoundry.com/#/schema/logo/image/\",\"url\":\"https://wp.mainfoundry.com/wp-content/uploads/2026/02/MainFoundry_logo_medium.png\",\"contentUrl\":\"https://wp.mainfoundry.com/wp-content/uploads/2026/02/MainFoundry_logo_medium.png\",\"width\":307,\"height\":307,\"caption\":\"MainFoundry\"},\"image\":{\"@id\":\"https://wp.mainfoundry.com/#/schema/logo/image/\"}},{\"@type\":\"Person\",\"@id\":\"https://wp.mainfoundry.com/#/schema/person/aba5990ecc98341f8d6781648de4d2e3\",\"name\":\"Jørgen Wibe\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en\",\"@id\":\"https://wp.mainfoundry.com/#/schema/person/image/\",\"url\":\"https://secure.gravatar.com/avatar/908a507ec3e8ae3e12e5c1183e4d890fa236c23a240c426d12b93e31eab13aea?s=96&d=mm&r=g\",\"contentUrl\":\"https://secure.gravatar.com/avatar/908a507ec3e8ae3e12e5c1183e4d890fa236c23a240c426d12b93e31eab13aea?s=96&d=mm&r=g\",\"caption\":\"Jørgen Wibe\"},\"url\":\"https://wp.mainfoundry.com/author/jorgenwibe/\"}]}\u003C/script>\n\u003C!-- / Yoast SEO plugin. -->",{"title":40,"robots":41,"canonical":8,"og_locale":47,"og_type":48,"og_title":40,"og_description":49,"og_url":8,"og_site_name":50,"article_published_time":51,"article_modified_time":52,"author":53,"twitter_card":54,"twitter_misc":55,"schema":57},"SaaS Pricing Experiment Best Practices for Reliable Growth - MainFoundry",{"index":42,"follow":43,"max-snippet":44,"max-image-preview":45,"max-video-preview":46},"index","follow","max-snippet:-1","max-image-preview:large","max-video-preview:-1","en_US","article","Learn SaaS pricing experiment best practices using cohorts, billing data, and NRR to reduce risk.","MainFoundry","2026-07-07T22:01:59+00:00","2026-07-07T22:02:25+00:00","Jørgen Wibe","summary_large_image",{"Written by":53,"Est. reading time":56},"5 minutes",{"@context":58,"@graph":59},"https://schema.org",[60,76,88,93,102,116,123],{"@type":61,"@id":62,"isPartOf":63,"author":64,"headline":14,"datePublished":51,"dateModified":52,"mainEntityOfPage":66,"wordCount":67,"publisher":68,"image":70,"thumbnailUrl":72,"articleSection":73,"inLanguage":75},"Article","https://wp.mainfoundry.com/saas-pricing-experiment-best-practices/#article",{"@id":8},{"name":53,"@id":65},"https://wp.mainfoundry.com/#/schema/person/aba5990ecc98341f8d6781648de4d2e3",{"@id":8},1003,{"@id":69},"https://wp.mainfoundry.com/#organization",{"@id":71},"https://wp.mainfoundry.com/saas-pricing-experiment-best-practices/#primaryimage","https://wp.mainfoundry.com/wp-content/uploads/2026/07/cover-image-1113.jpeg",[74],"How-to-guides","en",{"@type":77,"@id":8,"url":8,"name":40,"isPartOf":78,"primaryImageOfPage":80,"image":81,"thumbnailUrl":72,"datePublished":51,"dateModified":52,"breadcrumb":82,"inLanguage":75,"potentialAction":84},"WebPage",{"@id":79},"https://wp.mainfoundry.com/#website",{"@id":71},{"@id":71},{"@id":83},"https://wp.mainfoundry.com/saas-pricing-experiment-best-practices/#breadcrumb",[85],{"@type":86,"target":87},"ReadAction",[8],{"@type":89,"inLanguage":75,"@id":71,"url":72,"contentUrl":72,"width":90,"height":91,"caption":92},"ImageObject",1536,1024,"how to run a pricing experiment for SaaS",{"@type":94,"@id":83,"itemListElement":95},"BreadcrumbList",[96,101],{"@type":97,"position":98,"name":99,"item":100},"ListItem",1,"Home","https://wp.mainfoundry.com/",{"@type":97,"position":20,"name":14},{"@type":103,"@id":79,"url":100,"name":50,"description":104,"publisher":105,"potentialAction":106,"inLanguage":75},"WebSite","The all-in-one ERP system for SME's",{"@id":69},[107],{"@type":108,"target":109,"query-input":112},"SearchAction",{"@type":110,"urlTemplate":111},"EntryPoint","https://wp.mainfoundry.com/?s={search_term_string}",{"@type":113,"valueRequired":114,"valueName":115},"PropertyValueSpecification",true,"search_term_string",{"@type":117,"@id":69,"name":50,"url":100,"logo":118,"image":122},"Organization",{"@type":89,"inLanguage":75,"@id":119,"url":120,"contentUrl":120,"width":121,"height":121,"caption":50},"https://wp.mainfoundry.com/#/schema/logo/image/","https://wp.mainfoundry.com/wp-content/uploads/2026/02/MainFoundry_logo_medium.png",307,{"@id":119},{"@type":124,"@id":65,"name":53,"image":125,"url":128},"Person",{"@type":89,"inLanguage":75,"@id":126,"url":127,"contentUrl":127,"caption":53},"https://wp.mainfoundry.com/#/schema/person/image/","https://secure.gravatar.com/avatar/908a507ec3e8ae3e12e5c1183e4d890fa236c23a240c426d12b93e31eab13aea?s=96&d=mm&r=g","https://wp.mainfoundry.com/author/jorgenwibe/",{"self":130,"collection":136,"about":139,"author":142,"replies":145,"version-history":148,"predecessor-version":151,"wp:featuredmedia":155,"wp:attachment":158,"wp:term":161,"curies":168},[131],{"href":132,"targetHints":133},"https://wp.mainfoundry.com/wp-json/wp/v2/posts/1113",{"allow":134},[135],"GET",[137],{"href":138},"https://wp.mainfoundry.com/wp-json/wp/v2/posts",[140],{"href":141},"https://wp.mainfoundry.com/wp-json/wp/v2/types/post",[143],{"embeddable":114,"href":144},"https://wp.mainfoundry.com/wp-json/wp/v2/users/2",[146],{"embeddable":114,"href":147},"https://wp.mainfoundry.com/wp-json/wp/v2/comments?post=1113",[149],{"count":98,"href":150},"https://wp.mainfoundry.com/wp-json/wp/v2/posts/1113/revisions",[152],{"id":153,"href":154},1114,"https://wp.mainfoundry.com/wp-json/wp/v2/posts/1113/revisions/1114",[156],{"embeddable":114,"href":157},"https://wp.mainfoundry.com/wp-json/wp/v2/media/1115",[159],{"href":160},"https://wp.mainfoundry.com/wp-json/wp/v2/media?parent=1113",[162,165],{"taxonomy":163,"embeddable":114,"href":164},"category","https://wp.mainfoundry.com/wp-json/wp/v2/categories?post=1113",{"taxonomy":166,"embeddable":114,"href":167},"post_tag","https://wp.mainfoundry.com/wp-json/wp/v2/tags?post=1113",[169],{"name":170,"href":171,"templated":114},"wp","https://api.w.org/{rel}",{"author":173,"wp:featuredmedia":222,"wp:term":279},[174],{"id":20,"name":53,"url":24,"description":24,"link":128,"slug":175,"avatar_urls":176,"yoast_head":179,"yoast_head_json":180,"_links":214},"jorgenwibe",{"24":177,"48":178,"96":127},"https://secure.gravatar.com/avatar/908a507ec3e8ae3e12e5c1183e4d890fa236c23a240c426d12b93e31eab13aea?s=24&d=mm&r=g","https://secure.gravatar.com/avatar/908a507ec3e8ae3e12e5c1183e4d890fa236c23a240c426d12b93e31eab13aea?s=48&d=mm&r=g","\u003C!-- This site is optimized with the Yoast SEO plugin v26.9 - https://yoast.com/product/yoast-seo-wordpress/ -->\n\u003Ctitle>Jørgen Wibe, Author at MainFoundry\u003C/title>\n\u003Cmeta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" />\n\u003Clink rel=\"canonical\" href=\"https://wp.mainfoundry.com/author/jorgenwibe/\" />\n\u003Cmeta property=\"og:locale\" content=\"en_US\" />\n\u003Cmeta property=\"og:type\" content=\"profile\" />\n\u003Cmeta property=\"og:title\" content=\"Jørgen Wibe, Author at MainFoundry\" />\n\u003Cmeta property=\"og:url\" content=\"https://wp.mainfoundry.com/author/jorgenwibe/\" />\n\u003Cmeta property=\"og:site_name\" content=\"MainFoundry\" />\n\u003Cmeta property=\"og:image\" content=\"https://secure.gravatar.com/avatar/908a507ec3e8ae3e12e5c1183e4d890fa236c23a240c426d12b93e31eab13aea?s=500&d=mm&r=g\" />\n\u003Cmeta name=\"twitter:card\" content=\"summary_large_image\" />\n\u003Cscript type=\"application/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https://schema.org\",\"@graph\":[{\"@type\":\"ProfilePage\",\"@id\":\"https://wp.mainfoundry.com/author/jorgenwibe/\",\"url\":\"https://wp.mainfoundry.com/author/jorgenwibe/\",\"name\":\"Jørgen Wibe, Author at MainFoundry\",\"isPartOf\":{\"@id\":\"https://wp.mainfoundry.com/#website\"},\"breadcrumb\":{\"@id\":\"https://wp.mainfoundry.com/author/jorgenwibe/#breadcrumb\"},\"inLanguage\":\"en\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https://wp.mainfoundry.com/author/jorgenwibe/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https://wp.mainfoundry.com/author/jorgenwibe/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https://wp.mainfoundry.com/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Archives for Jørgen Wibe\"}]},{\"@type\":\"WebSite\",\"@id\":\"https://wp.mainfoundry.com/#website\",\"url\":\"https://wp.mainfoundry.com/\",\"name\":\"MainFoundry\",\"description\":\"The all-in-one ERP system for SME's\",\"publisher\":{\"@id\":\"https://wp.mainfoundry.com/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https://wp.mainfoundry.com/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en\"},{\"@type\":\"Organization\",\"@id\":\"https://wp.mainfoundry.com/#organization\",\"name\":\"MainFoundry\",\"url\":\"https://wp.mainfoundry.com/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en\",\"@id\":\"https://wp.mainfoundry.com/#/schema/logo/image/\",\"url\":\"https://wp.mainfoundry.com/wp-content/uploads/2026/02/MainFoundry_logo_medium.png\",\"contentUrl\":\"https://wp.mainfoundry.com/wp-content/uploads/2026/02/MainFoundry_logo_medium.png\",\"width\":307,\"height\":307,\"caption\":\"MainFoundry\"},\"image\":{\"@id\":\"https://wp.mainfoundry.com/#/schema/logo/image/\"}},{\"@type\":\"Person\",\"@id\":\"https://wp.mainfoundry.com/#/schema/person/aba5990ecc98341f8d6781648de4d2e3\",\"name\":\"Jørgen Wibe\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en\",\"@id\":\"https://wp.mainfoundry.com/#/schema/person/image/\",\"url\":\"https://secure.gravatar.com/avatar/908a507ec3e8ae3e12e5c1183e4d890fa236c23a240c426d12b93e31eab13aea?s=96&d=mm&r=g\",\"contentUrl\":\"https://secure.gravatar.com/avatar/908a507ec3e8ae3e12e5c1183e4d890fa236c23a240c426d12b93e31eab13aea?s=96&d=mm&r=g\",\"caption\":\"Jørgen Wibe\"},\"mainEntityOfPage\":{\"@id\":\"https://wp.mainfoundry.com/author/jorgenwibe/\"}}]}\u003C/script>\n\u003C!-- / Yoast SEO plugin. -->",{"title":181,"robots":182,"canonical":128,"og_locale":47,"og_type":183,"og_title":181,"og_url":128,"og_site_name":50,"og_image":184,"twitter_card":54,"schema":187},"Jørgen Wibe, Author at MainFoundry",{"index":42,"follow":43,"max-snippet":44,"max-image-preview":45,"max-video-preview":46},"profile",[185],{"url":186,"type":24,"width":24,"height":24},"https://secure.gravatar.com/avatar/908a507ec3e8ae3e12e5c1183e4d890fa236c23a240c426d12b93e31eab13aea?s=500&d=mm&r=g",{"@context":58,"@graph":188},[189,197,202,208,211],{"@type":190,"@id":128,"url":128,"name":181,"isPartOf":191,"breadcrumb":192,"inLanguage":75,"potentialAction":194},"ProfilePage",{"@id":79},{"@id":193},"https://wp.mainfoundry.com/author/jorgenwibe/#breadcrumb",[195],{"@type":86,"target":196},[128],{"@type":94,"@id":193,"itemListElement":198},[199,200],{"@type":97,"position":98,"name":99,"item":100},{"@type":97,"position":20,"name":201},"Archives for Jørgen Wibe",{"@type":103,"@id":79,"url":100,"name":50,"description":104,"publisher":203,"potentialAction":204,"inLanguage":75},{"@id":69},[205],{"@type":108,"target":206,"query-input":207},{"@type":110,"urlTemplate":111},{"@type":113,"valueRequired":114,"valueName":115},{"@type":117,"@id":69,"name":50,"url":100,"logo":209,"image":210},{"@type":89,"inLanguage":75,"@id":119,"url":120,"contentUrl":120,"width":121,"height":121,"caption":50},{"@id":119},{"@type":124,"@id":65,"name":53,"image":212,"mainEntityOfPage":213},{"@type":89,"inLanguage":75,"@id":126,"url":127,"contentUrl":127,"caption":53},{"@id":128},{"self":215,"collection":219},[216],{"href":144,"targetHints":217},{"allow":218},[135],[220],{"href":221},"https://wp.mainfoundry.com/wp-json/wp/v2/users",[223],{"id":21,"date":9,"slug":224,"type":225,"link":226,"title":227,"author":20,"featured_media":228,"caption":229,"alt_text":92,"media_type":230,"mime_type":231,"media_details":232,"source_url":72,"_links":263},"cover-image-1113","attachment","https://wp.mainfoundry.com/cover-image-1113/",{"rendered":224},0,{"rendered":24},"image","image/jpeg",{"width":90,"height":91,"file":233,"filesize":234,"sizes":235,"image_meta":260},"2026/07/cover-image-1113.jpeg",148383,{"medium":236,"large":242,"thumbnail":247,"medium_large":252,"full":258},{"file":237,"width":238,"height":239,"filesize":240,"mime_type":231,"source_url":241},"cover-image-1113-300x200.jpeg",300,200,13733,"https://wp.mainfoundry.com/wp-content/uploads/2026/07/cover-image-1113-300x200.jpeg",{"file":243,"width":91,"height":244,"filesize":245,"mime_type":231,"source_url":246},"cover-image-1113-1024x683.jpeg",683,79539,"https://wp.mainfoundry.com/wp-content/uploads/2026/07/cover-image-1113-1024x683.jpeg",{"file":248,"width":249,"height":249,"filesize":250,"mime_type":231,"source_url":251},"cover-image-1113-150x150.jpeg",150,7124,"https://wp.mainfoundry.com/wp-content/uploads/2026/07/cover-image-1113-150x150.jpeg",{"file":253,"width":254,"height":255,"filesize":256,"mime_type":231,"source_url":257},"cover-image-1113-768x512.jpeg",768,512,52684,"https://wp.mainfoundry.com/wp-content/uploads/2026/07/cover-image-1113-768x512.jpeg",{"file":259,"width":90,"height":91,"mime_type":231,"source_url":72},"cover-image-1113.jpeg",{"aperture":261,"credit":24,"camera":24,"caption":24,"created_timestamp":261,"copyright":24,"focal_length":261,"iso":261,"shutter_speed":261,"title":24,"orientation":261,"keywords":262},"0",[],{"self":264,"collection":268,"about":271,"author":274,"replies":276},[265],{"href":157,"targetHints":266},{"allow":267},[135],[269],{"href":270},"https://wp.mainfoundry.com/wp-json/wp/v2/media",[272],{"href":273},"https://wp.mainfoundry.com/wp-json/wp/v2/types/attachment",[275],{"embeddable":114,"href":144},[277],{"embeddable":114,"href":278},"https://wp.mainfoundry.com/wp-json/wp/v2/comments?post=1115",[280,325],[281],{"id":28,"link":282,"name":74,"slug":283,"taxonomy":163,"yoast_head":284,"yoast_head_json":285,"_links":308},"https://wp.mainfoundry.com/category/how-to-guides/","how-to-guides","\u003C!-- This site is optimized with the Yoast SEO plugin v26.9 - https://yoast.com/product/yoast-seo-wordpress/ -->\n\u003Ctitle>How-to-guides Archives - MainFoundry\u003C/title>\n\u003Cmeta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" />\n\u003Clink rel=\"canonical\" href=\"https://wp.mainfoundry.com/category/how-to-guides/\" />\n\u003Cmeta property=\"og:locale\" content=\"en_US\" />\n\u003Cmeta property=\"og:type\" content=\"article\" />\n\u003Cmeta property=\"og:title\" content=\"How-to-guides Archives - MainFoundry\" />\n\u003Cmeta property=\"og:url\" content=\"https://wp.mainfoundry.com/category/how-to-guides/\" />\n\u003Cmeta property=\"og:site_name\" content=\"MainFoundry\" />\n\u003Cmeta name=\"twitter:card\" content=\"summary_large_image\" />\n\u003Cscript type=\"application/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https://schema.org\",\"@graph\":[{\"@type\":\"CollectionPage\",\"@id\":\"https://wp.mainfoundry.com/category/how-to-guides/\",\"url\":\"https://wp.mainfoundry.com/category/how-to-guides/\",\"name\":\"How-to-guides Archives - MainFoundry\",\"isPartOf\":{\"@id\":\"https://wp.mainfoundry.com/#website\"},\"breadcrumb\":{\"@id\":\"https://wp.mainfoundry.com/category/how-to-guides/#breadcrumb\"},\"inLanguage\":\"en\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https://wp.mainfoundry.com/category/how-to-guides/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https://wp.mainfoundry.com/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How-to-guides\"}]},{\"@type\":\"WebSite\",\"@id\":\"https://wp.mainfoundry.com/#website\",\"url\":\"https://wp.mainfoundry.com/\",\"name\":\"MainFoundry\",\"description\":\"The all-in-one ERP system for SME's\",\"publisher\":{\"@id\":\"https://wp.mainfoundry.com/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https://wp.mainfoundry.com/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en\"},{\"@type\":\"Organization\",\"@id\":\"https://wp.mainfoundry.com/#organization\",\"name\":\"MainFoundry\",\"url\":\"https://wp.mainfoundry.com/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en\",\"@id\":\"https://wp.mainfoundry.com/#/schema/logo/image/\",\"url\":\"https://wp.mainfoundry.com/wp-content/uploads/2026/02/MainFoundry_logo_medium.png\",\"contentUrl\":\"https://wp.mainfoundry.com/wp-content/uploads/2026/02/MainFoundry_logo_medium.png\",\"width\":307,\"height\":307,\"caption\":\"MainFoundry\"},\"image\":{\"@id\":\"https://wp.mainfoundry.com/#/schema/logo/image/\"}}]}\u003C/script>\n\u003C!-- / Yoast SEO plugin. -->",{"title":286,"robots":287,"canonical":282,"og_locale":47,"og_type":48,"og_title":286,"og_url":282,"og_site_name":50,"twitter_card":54,"schema":288},"How-to-guides Archives - MainFoundry",{"index":42,"follow":43,"max-snippet":44,"max-image-preview":45,"max-video-preview":46},{"@context":58,"@graph":289},[290,295,299,305],{"@type":291,"@id":282,"url":282,"name":286,"isPartOf":292,"breadcrumb":293,"inLanguage":75},"CollectionPage",{"@id":79},{"@id":294},"https://wp.mainfoundry.com/category/how-to-guides/#breadcrumb",{"@type":94,"@id":294,"itemListElement":296},[297,298],{"@type":97,"position":98,"name":99,"item":100},{"@type":97,"position":20,"name":74},{"@type":103,"@id":79,"url":100,"name":50,"description":104,"publisher":300,"potentialAction":301,"inLanguage":75},{"@id":69},[302],{"@type":108,"target":303,"query-input":304},{"@type":110,"urlTemplate":111},{"@type":113,"valueRequired":114,"valueName":115},{"@type":117,"@id":69,"name":50,"url":100,"logo":306,"image":307},{"@type":89,"inLanguage":75,"@id":119,"url":120,"contentUrl":120,"width":121,"height":121,"caption":50},{"@id":119},{"self":309,"collection":314,"about":317,"wp:post_type":320,"curies":323},[310],{"href":311,"targetHints":312},"https://wp.mainfoundry.com/wp-json/wp/v2/categories/8",{"allow":313},[135],[315],{"href":316},"https://wp.mainfoundry.com/wp-json/wp/v2/categories",[318],{"href":319},"https://wp.mainfoundry.com/wp-json/wp/v2/taxonomies/category",[321],{"href":322},"https://wp.mainfoundry.com/wp-json/wp/v2/posts?categories=8",[324],{"name":170,"href":171,"templated":114},[],{"id":5,"slug":10,"title":14,"excerpt":49,"content":16,"featuredImage":72,"featuredImageAlt":92,"author":327,"publishedAt":6,"modifiedAt":9,"categories":328,"tags":330,"seo":331},{"name":53,"avatar":127},[329],{"id":28,"slug":283,"name":74,"description":-1,"count":-1},[],{"metaTitle":40,"metaDescription":49,"ogImage":72},1785119471080]